Consulting

Support in Generation and Transmission Auctions

Customized support to meet clients' specific needs, addressing strategic and technical issues in the energy sector.

About

Since the first energy auction in Brazil, PSR has advised clients at all stages of the process, ensuring strategic support to maximize their chances of success. The services range from defining competitive positioning to discussing strategies for mitigating regulatory, contractual, and economic-financial risks, allowing clients to make informed and effective decisions.

What we do

Regulatory analysis

Analysis of the regulatory framework to which the generation agent will be subject throughout the entire journey before, during, and after the auction, with the objective of identifying risks and opportunities in the winner’s market.

Diagnosis of the auction documentation and support in the elaboration of technical contributions.

Identification of risks, penalties, and specific implications of the auction notice.

Analysis of the project offer and evaluation of the auction’s competitiveness.

Project viability and financial impacts of participation.

Projections of energy prices, transmission system usage tariffs, estimates of the “i factor”, and the level of thermal dispatch.

Resources

Topics

LRCAP 2025
Competition trends in broadcast auctions
How energy auctions work in Brazil
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News

Explore our latest publications

Stay up to date with the latest news, analysis, and content produced by the PSR team.

Energia em Foco

PSR’s hub on Exame, featuring expert content on trends and challenges in the Brazilian and global energy sector.

Latest news

Institutional content featuring study releases, events, partnerships, and other initiatives that highlight our commitment to innovation and excellence in the sector.

Scientific Publications

Articles, studies, and reports that contribute to the effective development of the energy sector.